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Branding

gamoda


Based in Indonesia, Gamoda is a beauty boutique that carries the latest and coolest hair and beauty products that are unavailable for outlet retail elsewhere.

We established their brand essence as bold and confident, while also feminine and warm. The result is a logotype that is graphic, friendly, and modern. The icon (bottom center) uses the first letter of the name 'G', along with another letter from the name 'O'. This becomes a distinct and unique mark (nodding towards a heart to show the love in your business), while also opening opportunities for the tagline “Go Gamoda”. 

 
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Gamoda-01.jpg
 
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